Private Bank Segment Marketing, Group Retail

Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

This role supports marketing strategy and execution for UOB’s Private Bank segment within Group Retail. Requirements typically include a degree in marketing, business, finance or a related discipline, with relevant experience in banking, wealth management, customer segmentation, campaign management or financial-services marketing. The candidate is expected to understand affluent and high-net-worth customer needs, develop effective propositions and communications, coordinate with product, sales and digital teams, and use market or customer insights to improve engagement. Strong project management, writing, presentation, stakeholder-management and analytical skills are important. Experience working with compliance requirements and regulated financial products is advantageous. The successful candidate should be commercially minded, detail-oriented and able to manage multiple initiatives in a fast-paced banking environment.

About the employer

United Overseas Bank Limited (UOB) is a major Singapore-headquartered bank with operations across Singapore, Malaysia, Indonesia, Thailand, Vietnam, China and other regional markets. Founded in 1935, it provides personal and business banking, wealth management, commercial banking, corporate banking, investment services and digital financial solutions. UOB serves retail customers, affluent and private-banking clients, small and medium-sized enterprises, large corporations and institutions. The bank has invested significantly in digital banking, regional connectivity and customer-focused financial products while maintaining a strong emphasis on risk management and regulatory standards. Its Group Retail business covers consumer banking, cards, deposits, lending, wealth management and customer propositions. UOB’s Singapore headquarters offers opportunities in marketing, technology, operations, risk, finance, relationship management and product development.

Working in Singapore

Singapore is a compact, highly connected island city and a leading regional centre for banking, wealth management, technology, logistics and professional services. Job opportunities are strongest for candidates with finance, digital, compliance, data, sales and multilingual Southeast Asian experience. Workplace culture is generally professional, multicultural and performance-focused, with English widely used. The lifestyle combines efficient public transport, modern housing, excellent healthcare, shopping and diverse hawker and international food. Costs can be high, particularly rent and private transport, although public transport is affordable and reliable. Foreign professionals usually need an employer-sponsored Employment Pass, subject to salary, qualifications and government assessment; other work-pass options apply to different skill levels. Relocating employees should arrange accommodation, health coverage, banking access and tax registration. Singapore is hot and humid year-round, with frequent rain, but offers safe neighbourhoods, strong infrastructure and easy travel links throughout Asia.