This internship supports OCBC’s Global Consumer Financial Services marketing team, with a focus on customer value marketing. Responsibilities may include researching customer needs, analysing campaign performance, preparing marketing materials, supporting customer segmentation, coordinating campaigns and assisting with reporting and presentations. Candidates are typically expected to be current undergraduates or recent students in marketing, business, communications, finance, economics or a related discipline. Strong written and verbal communication, analytical ability, attention to detail and proficiency in Microsoft Office are useful. The role suits someone who is commercially minded, curious about consumer banking, comfortable working with data and able to collaborate across teams. A proactive attitude, willingness to learn and ability to manage deadlines are important.
OCBC Bank is one of Southeast Asia’s largest financial institutions and Singapore’s longest-established bank. Headquartered in Singapore, it provides consumer and commercial banking, wealth management, insurance, investment banking and treasury services across key markets including Singapore, Malaysia, Indonesia, Greater China and other international locations. Through its banking subsidiaries and related businesses, OCBC serves individuals, families, businesses and institutional clients. The bank has invested significantly in digital banking, data, customer experience and sustainable finance, while maintaining a broad branch and relationship-management network. Its consumer banking business covers deposits, cards, loans, payments, investments and financial planning. This internship sits within the consumer financial services area, offering exposure to marketing activities designed to understand customer needs, strengthen engagement and support the growth of banking products and services.
Singapore is a compact, well-connected island with opportunities across banking, fintech, technology, healthcare, logistics, professional services, tourism and consumer businesses. English is widely used in workplaces, while the multicultural population includes Chinese, Malay, Indian and many international communities. Life is convenient and generally safe, with efficient public transport, modern amenities, abundant food options and warm weather throughout the year. Housing can be expensive, especially near the central business district; shared accommodation is a common choice for interns and newcomers. International students may need a Training Employment Pass or another suitable work authorisation, while full-time employees generally require an Employment Pass or S Pass arranged by the employer. Check current requirements with Singapore’s Ministry of Manpower before relocating. Applicants should budget for rent, transport, food, deposits and insurance, and secure accommodation only through reputable platforms or agents.
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