VP, Group Strategic Communications & Brand

Role summary

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The VP, Group Strategic Communications & Brand role at UOB leads communications and brand initiatives across the Group. Requirements typically include a degree in communications, marketing, journalism, public relations, or a related field, along with substantial experience in corporate communications, brand management, media relations, and stakeholder engagement, preferably within banking or a large multinational organisation. The candidate is expected to develop clear communication strategies, protect and strengthen UOB’s reputation, manage senior executive messaging, oversee media and corporate content, and ensure consistent brand positioning across markets. Strong writing, presentation, project management, influencing, and crisis-communication skills are essential. The successful candidate should be commercially aware, confident working with senior leaders, culturally sensitive, and able to manage multiple high-impact initiatives in a fast-paced regional environment.

About the employer

United Overseas Bank (UOB) is a major Singapore-headquartered financial institution with operations across Southeast Asia and selected markets in Asia-Pacific. Founded in 1935, the bank provides consumer, commercial, and corporate banking services, as well as wealth management, investment banking, treasury, and digital financial solutions. UOB serves individuals, businesses, institutions, and multinational companies through branches, digital channels, and regional banking platforms. Singapore remains its main base and an important centre for group-wide strategy, technology, risk management, and communications. The bank is known for its strong Southeast Asian franchise, longstanding customer relationships, and focus on responsible growth. Its workforce includes professionals in banking, technology, operations, risk, finance, marketing, and corporate functions. Benefits and compensation vary by role, experience, and performance, with senior positions commonly receiving annual bonuses and broader employee benefits.