Assistant Director of Marketing Communications / Marketing Communications Manager

Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

The role requires a degree in marketing, communications, public relations, hospitality, or a related field, together with several years of experience in hotel marketing, media relations, content creation, or brand communications. Strong English communication, copywriting, digital marketing, social media, and campaign-management skills are expected. The candidate should be creative, commercially aware, well organised, and confident working with media, agencies, hotel departments, and senior management. Responsibilities typically include developing communications plans, managing publicity and brand messaging, preparing press materials, coordinating campaigns and events, maintaining media relationships, and supporting the hotel’s reputation and revenue objectives. Knowledge of the Indonesian hospitality market and additional languages would be advantageous.

About the employer

Shangri-La is a luxury hospitality group founded in Hong Kong and recognised for its Asian-inspired service, warm guest experience, and high standards of comfort. The group operates hotels, resorts, and related hospitality businesses across Asia, the Middle East, Europe, North America, and other international markets. Shangri-La properties typically provide accommodation, restaurants, meetings and events, wellness facilities, and leisure experiences. In Indonesia, the company has operated prominent properties serving both international travellers and local guests. Employees generally work in a multicultural environment where attention to detail, personalised service, integrity, teamwork, and professional presentation are highly valued. Marketing communications teams support the hotel’s positioning through media relations, digital content, promotions, partnerships, public events, and internal coordination. Benefits may include meals, uniform, medical coverage, service charge, training, and staff accommodation or relocation assistance, depending on the property and employment terms.

Working in Indonesia

Indonesia offers opportunities in hospitality, tourism, marketing, events, food and beverage, wellness, and digital business, particularly in Bali, Java, Lombok, and the Riau Islands. Bali provides an international lifestyle, strong resort employment, beaches, arts, and a large expatriate community, although housing and traffic can be expensive. Java, including Jakarta and Surabaya, offers broader corporate opportunities and urban conveniences. Indonesian culture values respect, family, community, modesty, and relationship-building; learning basic Bahasa Indonesia is helpful. Employees should confirm whether the employer provides accommodation, transport, meals, insurance, and service charge. Foreign nationals generally need employer sponsorship and an appropriate work permit and stay visa; working on a tourist visa is not permitted. Relocation normally involves employer documentation, immigration approval, medical checks, and local registration. Costs and requirements vary by island, so candidates should obtain written guidance from Shangri-La and Indonesian immigration before travelling.