Senior Executive, Content Marketing & PR

Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

The Senior Executive, Content Marketing & PR supports Shangri-La Singapore’s communications and brand marketing activities. Responsibilities typically include developing engaging content, managing social media and digital channels, coordinating public relations campaigns, preparing media materials, supporting events, and building relationships with journalists and influencers. Candidates should have a degree or relevant experience in marketing, communications, public relations, journalism, or hospitality. Strong writing, editing, storytelling, project coordination, and communication skills are expected, along with digital marketing knowledge and attention to detail. The successful candidate should be creative, organised, commercially aware, comfortable managing deadlines, and able to represent the hotel’s luxury brand professionally.

About the employer

Shangri-La is a leading luxury hospitality group founded in Hong Kong, operating hotels, resorts, and other hospitality businesses across Asia, the Middle East, Europe, North America, and beyond. The group is known for personalised service, Asian-inspired hospitality, and high-quality accommodation, dining, wellness, and meeting facilities. Shangri-La Singapore is a flagship city hotel set within extensive tropical gardens near Orchard Road. It serves leisure travellers, business guests, families, and events clientele through its accommodation, restaurants, bars, spa, and conference facilities. The company places strong emphasis on guest satisfaction, service excellence, employee development, sustainability, and creating memorable experiences. Marketing and public relations teams support the hotel’s reputation, commercial performance, brand storytelling, and engagement with local and international audiences.

Working in Singapore

Singapore is a compact island city-state with strong opportunities in hospitality, tourism, marketing, technology, finance, and international business. Its multicultural society combines Chinese, Malay, Indian, and Western influences, reflected in food, festivals, languages, and everyday life. The city is clean, safe, highly connected, and efficient, with excellent public transport and a busy urban lifestyle. Accommodation and daily expenses can be high, particularly near central districts, so salary and housing arrangements should be considered carefully. Foreign professionals generally require an employer-sponsored work pass, such as an Employment Pass or S Pass, subject to salary, qualifications, and government approval. Relocating usually involves securing a job offer, arranging the pass, finding housing, and obtaining insurance where appropriate. Singapore’s tropical climate is hot and humid year-round, with frequent rain. English is widely used in workplaces and public services.