Assistant Director of Marketing Communications / Marketing Communications Manager

Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

The role requires a degree or diploma in marketing, communications, public relations, hospitality, or a related field, together with several years of experience in hotel marketing, media relations, digital communications, or brand management. Strong written and spoken English is expected; Indonesian language skills are highly beneficial. The candidate should be confident developing marketing plans, managing social media and press relationships, producing content, coordinating campaigns, and supporting hotel promotions and events. Shangri-La will expect creativity, excellent communication and presentation skills, commercial awareness, attention to detail, strong organisation, and the ability to work effectively with operational departments, agencies, media partners, and senior management.

About the employer

Shangri-La is a luxury hospitality group founded in Hong Kong and recognised internationally for warm Asian hospitality, high service standards, and distinctive hotels and resorts. The group operates properties across Asia, the Middle East, Europe, North America, and other key destinations, serving leisure travellers, business guests, families, and event customers. Shangri-La hotels typically combine accommodation with restaurants, wellness facilities, meeting spaces, and locally inspired experiences. Employees are generally expected to demonstrate genuine care, professionalism, teamwork, cultural awareness, and consistent attention to guest satisfaction. In Indonesia, the brand has developed a strong reputation among international and domestic travellers, with marketing teams responsible for positioning each property, building media and community relationships, supporting revenue-generating campaigns, and protecting the hotel’s reputation across digital and traditional channels.

Working in Indonesia

Indonesia offers opportunities across hospitality, tourism, marketing, food and beverage, wellness, technology, education, and marine tourism. Bali is the most popular relocation destination, with an international community, strong resort industry, vibrant arts scene, and generally relaxed lifestyle. Jakarta offers broader corporate and media opportunities, while islands such as Lombok, Java, and the Riau Islands provide growing resort and tourism roles. Local culture values respect, community, modesty, and religious diversity; business relationships are often built patiently. Living costs vary considerably, with Bali’s popular areas being more expensive than many regional towns. Foreign employees normally need employer sponsorship and an appropriate work and residence permit; working on a tourist visa is not permitted. Candidates should confirm visa arrangements, housing, insurance, taxation, transport, and contract benefits before relocating. Learning basic Indonesian is highly useful for daily life and workplace integration.