Marketing Executive

Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

The Marketing Executive supports the hotel’s marketing and communications activities, including campaigns, digital content, social media, promotions, partnerships, and collateral. Candidates typically need a degree or diploma in marketing, communications, hospitality, or a related field, together with relevant hotel, tourism, or marketing experience. Strong writing, organization, creativity, and communication skills are expected, as well as confidence working with internal departments, media, agencies, and commercial partners. Familiarity with digital marketing platforms, content creation, social media management, and basic reporting is advantageous. The role requires a proactive, guest-focused professional who can manage deadlines, protect the Shangri-La brand, and contribute ideas that increase awareness, engagement, and revenue.

About the employer

Shangri-La is a luxury hospitality group founded in Hong Kong and known for hotels, resorts, and residences across Asia, the Middle East, Europe, North America, and other international markets. Its properties are recognized for personalized service, distinctive destinations, high accommodation standards, and strong food and beverage offerings. In the Philippines, Shangri-La operates well-known city and resort properties, including destinations in Manila, Cebu, and Boracay. Employees generally work in an international environment with opportunities to develop skills in hospitality, guest relations, sales, marketing, and hotel operations. The company emphasizes genuine hospitality, teamwork, professionalism, and memorable guest experiences. A Marketing Executive may support both the commercial goals and public image of a property through campaigns, partnerships, digital communication, events, and brand storytelling.

Working in Philippines

The Philippines offers hospitality and marketing opportunities in Manila, Cebu, Boracay, Palawan, and other tourism destinations. Resort work can provide a relaxed coastal lifestyle, while city roles offer broader career networks, shopping, nightlife, and transport connections. Filipino culture is generally warm, family-oriented, community-minded, and welcoming to international workers; English is widely used in business and tourism. Living costs vary considerably, with Manila and major resort areas usually more expensive than provincial locations. Foreign nationals normally need an employer-sponsored work visa or permit, and should not begin employment on a tourist visa. Employers commonly assist with documentation, although requirements and processing times can change. Relocation planning should include accommodation, health insurance, banking, local transport, weather conditions, and typhoon exposure. Employees should verify the exact work authorization, benefits, housing arrangements, and location directly with Shangri-La before accepting an offer.