Assistant Director of Marketing Communications / Marketing Communications Manager

Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

The Assistant Director of Marketing Communications / Marketing Communications Manager leads the hotel’s communications, public relations, media relations, digital content and brand storytelling activities. Candidates should have a degree or diploma in marketing, communications, public relations, hospitality or a related field, with several years of experience in luxury hotels, tourism or a reputable communications agency. Strong writing, editing, presentation and interpersonal skills are essential, along with experience managing media contacts, press events, social media and marketing campaigns. The successful candidate is expected to protect and strengthen the Shangri-La brand, generate positive publicity, coordinate effectively with commercial and operational teams, manage deadlines and budgets, and represent the hotel professionally.

About the employer

Shangri-La Hotels and Resorts is a luxury hospitality group founded in Hong Kong and recognized for warm Asian hospitality, refined service and distinctive properties in major cities and resort destinations worldwide. The group operates hotels, resorts and related hospitality businesses across Asia, the Middle East, Europe, North America and other international markets. Shangri-La properties typically combine accommodation, restaurants, conferences, wellness facilities and leisure experiences, serving both business and luxury leisure travelers. The company places strong emphasis on guest satisfaction, service standards, colleague development and responsible business practices. In Indonesia, Shangri-La has operated well-known hotels and resorts, including properties associated with destinations such as Jakarta and Bali. Marketing communications professionals support the group by building brand awareness, maintaining media relationships, promoting hotel experiences and ensuring that all public messaging reflects Shangri-La’s positioning and service culture.

Working in Indonesia

Indonesia offers varied opportunities in luxury hotels, tourism, restaurants, aviation, education, technology and international business. Bali is the best-known island for resort and marketing careers, with a relaxed, international lifestyle, while Java—especially Jakarta—has the broadest corporate and hotel market. Lombok, the Gili Islands, Batam and other destinations offer growing tourism opportunities but may have fewer senior roles. Local culture values hospitality, community, modesty and respectful communication; Bahasa Indonesia is important, although English is widely used in international hotels. Living costs vary considerably, with Bali and central Jakarta generally more expensive than smaller cities. Foreign employees normally need an employer-sponsored work permit and appropriate limited-stay visa, and must not work on a tourist visa. Employers commonly assist with immigration, accommodation or relocation, but candidates should confirm salary, service charge, housing, insurance and tax arrangements before accepting an offer.