Marketing Member - Energy Business Department

Role summary

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This role supports marketing initiatives for Rakuten’s Energy Business, including campaign planning, customer acquisition, market research, partner coordination, performance tracking, and promotional content development. Candidates should have experience or strong interest in marketing, business development, digital campaigns, or the energy sector, along with effective communication and project coordination skills. Proficiency in Japanese is likely important for domestic customers and partners; business-level English may also be useful in Rakuten’s international environment. The successful candidate is expected to work independently, analyze results, collaborate across teams, and adapt quickly in a growing business. Familiarity with digital marketing tools, data analysis, and sustainability or energy-related services would be advantageous.

About the employer

Rakuten Group, Inc. is a major Japanese technology and internet-services company headquartered in Tokyo. Founded in 1997, it operates a broad ecosystem spanning e-commerce, fintech, mobile communications, digital content, travel, advertising, and energy-related services. Its membership and loyalty platform connects customers across many of these businesses through the Rakuten Points program. Rakuten is known for combining technology, data, and consumer services while expanding internationally through partnerships and overseas operations. The company has a diverse, fast-moving workplace and commonly uses both Japanese and English, depending on the team. The Energy Business Department contributes to services connected with electricity and energy solutions, requiring marketing that can attract customers, build trust, and support sustainable business growth.

Working in Japan

Japan offers opportunities in technology, marketing, energy, engineering, finance, tourism, healthcare, and international business, with the strongest concentration in Tokyo, Osaka, Nagoya, and Fukuoka. Workplace culture generally values punctuality, preparation, teamwork, and respect for hierarchy, although global companies may be more flexible. Daily life is safe and convenient, with excellent public transport, reliable services, and varied food and entertainment. Tokyo is exciting but expensive; regional cities offer lower living costs and a slower pace. Most foreign professionals need an employer-sponsored work visa, such as the Engineer/Specialist in Humanities/International Services category, and must meet education or experience requirements. Employers often support visa applications, but applicants should confirm eligibility before accepting an offer. Relocation costs, housing deposits, health insurance, taxes, and Japanese-language needs should be considered.