Director of Chinese Operations

Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

The Director of Chinese Operations is expected to lead and develop Shangri-La's Chinese-market business, strengthening relationships with travel agencies, corporate clients, tour operators, online platforms and other partners. Requirements typically include substantial hospitality or tourism experience, strong knowledge of the Chinese travel market, excellent sales and commercial management skills, and fluency in Mandarin and English. The successful candidate should understand Chinese guest preferences, manage market strategies, support revenue growth and coordinate effectively with hotel operations, marketing and senior leadership. The role requires strong communication, negotiation, networking, cultural awareness, analytical ability and willingness to travel or relocate within the Philippines.

About the employer

Shangri-La Group is a leading luxury hospitality company founded in Hong Kong, with hotels, resorts and related businesses across Asia, the Middle East, Europe, North America and other international markets. Its portfolio includes Shangri-La Hotels and Resorts, Kerry Hotels, JEN by Shangri-La and Traders Hotels. The group is known for high service standards, elegant properties, destination resorts and a strong emphasis on Asian hospitality. In the Philippines, Shangri-La operates well-known hotels and resorts in locations including Manila, Cebu and Boracay. The company serves leisure travelers, corporate guests, groups and luxury tourism markets, while investing heavily in guest experience, employee development, sustainability and long-term commercial partnerships.

Working in Philippines

The Philippines offers opportunities in hotels, resorts, tourism, food and beverage, sales, aviation, technology and business services, especially in Manila, Cebu, Boracay and Palawan. Filipino culture is welcoming, family-oriented and community-minded, with English widely used alongside Filipino and regional languages. Lifestyle varies from busy city living to relaxed coastal communities, with beaches, diving, island trips and affordable local food among the main attractions. Foreign professionals normally need an employer-sponsored work permit and appropriate visa, commonly supported through the Bureau of Immigration; requirements should be confirmed before relocation. Employers may assist with accommodation, transport, health insurance and immigration paperwork, but packages differ. Candidates should budget for housing, healthcare, climate adaptation and travel between islands. Mandarin-speaking hospitality professionals may find strong demand from Chinese leisure and group-tour markets.