Senior Executive, Content Marketing & PR

Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

The Senior Executive, Content Marketing & PR develops and executes content and public relations initiatives that strengthen Shangri-La Singapore’s brand presence. Requirements typically include a degree or diploma in marketing, communications, public relations, journalism, or a related field, along with several years of experience in content creation, media relations, digital marketing, or hospitality communications. The candidate should write confidently, understand social media and digital channels, coordinate campaigns, build media relationships, and manage multiple deadlines. Hospitality or luxury-brand experience is advantageous. The role expects creativity, strong communication skills, sound editorial judgment, attention to detail, teamwork, and the ability to represent the hotel professionally while supporting campaigns, events, storytelling, and reputation management.

About the employer

Shangri-La Group is a Hong Kong-based luxury hospitality company operating hotels, resorts, and related businesses across Asia, the Middle East, Europe, North America, and other international markets. The group is known for its Asian-inspired hospitality, personalized service, and distinctive Shangri-La brand. Shangri-La Singapore is a leading luxury hotel set in extensive tropical gardens near Orchard Road, offering guestrooms, suites, restaurants, event facilities, wellness services, and family-focused experiences. The company serves leisure travelers, corporate guests, families, and event clients, with a strong emphasis on guest satisfaction and service culture. Employees typically work in a multicultural environment and may benefit from structured training, staff facilities, hotel discounts, and opportunities within the wider Shangri-La network. The exact benefits and career progression depend on the employment contract and position.

Working in Singapore

Singapore is a compact, highly developed island city with opportunities in hospitality, tourism, finance, technology, healthcare, logistics, retail, and communications. Its culture is multicultural, with Chinese, Malay, Indian, and international influences reflected in food, festivals, languages, and daily life. The city is clean, safe, efficient, and well connected by MRT and buses, although accommodation and dining can be expensive. Popular leisure options include hawker centres, gardens, museums, beaches, shopping areas, and nearby islands such as Sentosa. Foreign employees generally need an employer-sponsored work pass, commonly an Employment Pass or S Pass, subject to salary, qualifications, and government approval. Before relocating, candidates should confirm pass eligibility, housing costs, medical coverage, taxes, and relocation assistance. Singapore’s tropical climate is hot and humid year-round, with frequent rain.