Director of Chinese Operations

Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

The Director of Chinese Operations is expected to lead Shangri-La's Chinese market strategy in the Philippines, strengthen relationships with Chinese guests, travel agencies, corporate partners and tourism stakeholders, and support revenue growth. Requirements typically include substantial experience in luxury hospitality, sales, marketing or tourism operations; strong knowledge of the Chinese market; fluent Mandarin and English; excellent communication and negotiation skills; and the ability to manage teams and cross-functional projects. The successful candidate should be commercially minded, culturally aware, well connected, guest focused and comfortable representing the resort at industry events. Experience with luxury hotels, destination marketing and developing Chinese-language services would be highly advantageous.

About the employer

Shangri-La Group is a global luxury hospitality company founded in Hong Kong and recognized for its hotels, resorts and distinctive Asian-inspired service. The group operates properties across Asia, the Middle East, Europe, North America and other international markets under brands including Shangri-La, Kerry Hotels, JEN and Traders. In the Philippines, Shangri-La manages well-known luxury properties in destinations such as Manila, Cebu and Boracay. Its hotels typically combine accommodation, restaurants, meetings and events, wellness facilities and leisure experiences. Shangri-La places strong emphasis on genuine hospitality, personalized guest care, employee development and responsible business practices. A role focused on Chinese operations would likely support the company’s international guest strategy by developing market partnerships, improving cultural service standards and increasing business from Chinese leisure, corporate and group travelers.

Working in Philippines

The Philippines offers varied opportunities in luxury hotels, resorts, tourism, aviation, restaurants, business services and remote work. Major employment centers include Manila, Cebu, Clark, Boracay and Palawan, while resort islands provide a slower, outdoor-focused lifestyle. Filipino culture is welcoming, family oriented and community minded; English is widely used, alongside Filipino and many regional languages. Living costs vary considerably, with Manila generally more expensive than provincial and island destinations. Expect tropical weather, busy urban traffic and occasional typhoons. Foreign hires normally need an employer-sponsored work permit and appropriate visa, with requirements handled through Philippine authorities; working on a tourist visa is not permitted. Relocating staff should arrange medical insurance, housing, tax advice and document legalization before arrival. Transport and internet quality can vary outside major cities, so checking the specific island and resort location is important.