Assistant Director of Marketing Communications / Marketing Communications Manager

Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

The role leads marketing communications for Shangri-La in Indonesia, covering brand positioning, media relations, public relations, digital content, campaigns, partnerships and hotel promotions. Candidates should have a degree or professional background in marketing, communications, public relations or hospitality, together with several years of relevant hotel or luxury-brand experience. Strong writing, editing, presentation and interpersonal skills are essential, as is confidence working with media, agencies and commercial teams. The successful candidate is expected to protect brand standards, generate positive publicity, manage communications activity, support revenue objectives and represent the hotel professionally. Fluency in English and Bahasa Indonesia, sound knowledge of local media and excellent organization are likely to be important.

About the employer

Shangri-La is a luxury hospitality group founded in Asia and recognized internationally for its hotels, resorts and distinctive culture of warm Asian hospitality. The group operates properties across Asia, the Middle East, Europe, North America and other major destinations, serving leisure, business and events guests. Shangri-La hotels typically emphasize personalized service, refined dining, wellness, meetings and locally inspired experiences. In Indonesia, the company has operated prominent properties in destinations such as Jakarta and Bali, with roles often combining international brand standards and local market knowledge. Employees may work with multicultural teams and benefit from structured hospitality training, career development and exposure to global hotel operations. Marketing communications positions support the hotel’s reputation, guest engagement, media visibility and commercial performance through integrated campaigns and strong relationships with local and international stakeholders.

Working in Indonesia

Indonesia offers varied opportunities in hospitality, tourism, marketing, technology, education and international business. Jakarta, on Java, is the main corporate hub, while Bali is especially attractive for resort, wellness, events and lifestyle careers. Other islands, including Lombok, Batam, Sulawesi and parts of Sumatra and Kalimantan, offer growing tourism and development opportunities. Life can be rewarding, with welcoming communities, excellent food, tropical scenery and relatively affordable living, although traffic, humidity and uneven infrastructure can be challenging. Customs are generally community-oriented and respectful dress is appreciated, particularly outside tourist areas. Foreign employees normally need an employer-sponsored work permit and KITAS; working on a tourist visa is not permitted. Employers commonly assist with immigration, accommodation and relocation arrangements. Before moving, confirm salary, housing, insurance, tax treatment, transport and leave provisions, and check current Indonesian immigration requirements.