Director of Chinese Operations

Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

The Director of Chinese Operations is expected to lead Shangri-La’s business and guest-service activities for the Chinese market in the Philippines. Typical responsibilities include developing Chinese-market strategies, building relationships with travel agencies and corporate partners, supporting revenue growth, coordinating Mandarin-speaking services, and monitoring guest satisfaction. Candidates should have strong hospitality or tourism experience, proven commercial leadership, excellent communication and negotiation skills, and a detailed understanding of Chinese travel preferences and distribution channels. Fluency in Mandarin and English is likely essential, while knowledge of Filipino languages and experience working in an international luxury hotel would be advantageous. The role requires cultural awareness, flexibility, sound financial judgment, and the ability to work with multiple departments and senior stakeholders.

About the employer

Shangri-La Group is a Hong Kong-based luxury hospitality company operating hotels, resorts, residences, and related businesses across Asia, the Middle East, Europe, North America, and other international markets. Its portfolio includes the Shangri-La, Kerry, JEN, and Traders brands. The company is known for attentive service, high-quality accommodation, destination resorts, and strong emphasis on Asian hospitality values. In the Philippines, Shangri-La operates prominent properties in locations such as Manila, Cebu, and Boracay. Its hotels serve leisure travelers, corporate guests, meetings, weddings, and international tour groups. Employees typically work in multicultural environments where service standards, guest personalization, commercial performance, and professional presentation are important. A director responsible for Chinese operations would support the group’s efforts to attract and retain Chinese travelers while coordinating closely with sales, marketing, rooms, food and beverage, and executive leadership teams.

Working in Philippines

The Philippines is an archipelago with major employment centers in Luzon, especially Metro Manila, and strong tourism opportunities in Cebu, Boracay, Palawan, Bohol, and other resort destinations. Hospitality jobs range from hotel operations and food service to sales, revenue management, wellness, marine activities, and senior leadership. Filipino culture is generally warm, family-oriented, sociable, and respectful, with English widely used in business and tourism. Lifestyle varies from fast-paced urban living to relaxed island communities, with beaches, diving, local festivals, and affordable everyday services available. Foreign nationals normally need an employer-sponsored work permit and an appropriate visa; requirements can include approval from the Department of Labor and Employment and immigration documentation. Before relocating, candidates should confirm housing, healthcare, taxes, transport, insurance, and the employer’s relocation support. Weather is tropical, with a dry season and a rainy season that may include typhoons.