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Please Note

  • An estimate based on public data for similar roles. Not provided by the employer.

Assistant Director of Marketing Communications / Marketing Communications Manager

Indonesia Shangri-La Estimated salary: IDR 15,000,000–30,000,000 per month, depending on experience and property
Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

The role leads marketing communications for Shangri-La in Indonesia, supporting brand positioning, media relations, public relations, digital content, campaigns and hotel promotions. Candidates typically need a degree in marketing, communications, public relations or hospitality, along with several years of relevant experience, preferably in an international hotel or luxury brand. Strong English and Indonesian communication skills, excellent writing ability, media contacts, creativity and project-management skills are expected. The successful candidate should be commercially aware, confident representing the hotel, able to manage agencies and press enquiries, and comfortable coordinating with sales, revenue, operations and senior management. Experience with social media, crisis communications and integrated marketing campaigns is advantageous.

About the employer

Shangri-La Group is a leading luxury hospitality company headquartered in Hong Kong, operating hotels, resorts and residences across Asia, the Middle East, Europe, North America and other international destinations. Its portfolio includes the Shangri-La, Traders, Kerry and JEN brands. The group is known for warm Asian hospitality, high service standards and premium guest experiences, supported by dining, wellness, events and business facilities. Shangri-La properties commonly offer structured career development, international exposure and opportunities to work with multicultural teams. In Indonesia, the company has operated prominent hotels and resorts serving leisure, corporate and conference guests. Marketing communications teams help protect the brand, build local visibility, strengthen media and community relationships, and promote the property’s rooms, restaurants, events and lifestyle experiences.

Working in Indonesia

Indonesia offers diverse opportunities in hospitality, marketing, tourism, technology and education, especially in Jakarta on Java and in Bali. Bali is popular with expatriates for its beaches, international community, wellness scene and relaxed lifestyle, while Jakarta provides stronger corporate career prospects, transport links and urban amenities. Indonesian culture values respect, hospitality, family and religious diversity; learning basic Bahasa Indonesia is highly useful. Living costs vary considerably, with central Jakarta and popular Bali areas often more expensive than other regions. Foreign employees generally need employer sponsorship and the appropriate work and residence permits before starting employment; tourist visas do not authorize work. Employers normally guide the KITAS and related process, but requirements can change, so applicants should confirm details with the company and Indonesian immigration authorities. Housing, healthcare, insurance and relocation assistance should be discussed during recruitment.

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