Senior Executive, Content Marketing & PR

Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

The Senior Executive, Content Marketing & PR supports Shangri-La Singapore’s communications and marketing activities by developing engaging content, managing media relations, coordinating campaigns, and promoting the hotel’s dining, accommodation, wellness, and lifestyle offerings. Candidates should have a degree or diploma in marketing, communications, public relations, journalism, or a related discipline, together with relevant experience in hospitality, luxury brands, media, or digital marketing. Strong writing, editing, storytelling, organization, and interpersonal skills are expected. The successful candidate should be creative, detail-oriented, comfortable managing multiple deadlines, familiar with social media and content platforms, and able to build effective relationships with journalists, influencers, agencies, and internal stakeholders.

About the employer

Shangri-La Hotels and Resorts is a leading luxury hospitality group founded in Hong Kong, with hotels, resorts, and residences across Asia, the Middle East, Europe, North America, and other international destinations. The group is recognized for warm Asian hospitality, high service standards, and premium accommodation, dining, wellness, and event experiences. Shangri-La Singapore is a landmark urban resort set within extensive tropical gardens, offering guestrooms, suites, restaurants, meeting facilities, recreational amenities, and family-focused experiences. The company places strong emphasis on guest satisfaction, employee development, cultural diversity, sustainability, and personalized service. Marketing and public relations teams help communicate the hotel’s brand identity, showcase its experiences, maintain media visibility, and support commercial performance through compelling content and campaigns.

Working in Singapore

Singapore is a compact, highly connected city-state with strong opportunities in hospitality, tourism, marketing, finance, technology, healthcare, and international business. Its multicultural society blends Chinese, Malay, Indian, and global influences, reflected in its languages, festivals, food, and daily life. Residents enjoy efficient public transport, excellent healthcare, modern shopping areas, diverse dining, green parks, and a generally safe environment. Living costs are relatively high, particularly for accommodation, but salaries and public services are competitive. English is widely used at work. Foreign employees generally need an employer-sponsored work pass, such as an Employment Pass or S Pass, with eligibility depending on salary, qualifications, experience, and government approval. New arrivals should budget for rent, deposits, insurance, transport, and initial settling-in costs. Singapore’s tropical climate is hot and humid year-round, with frequent rain.