Senior Executive, Content Marketing & PR

Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

The Senior Executive, Content Marketing & PR supports Shangri-La Singapore’s communications and marketing activities by developing engaging content, coordinating media relations, managing social and digital channels, and promoting the hotel’s experiences and brand reputation. Candidates should have a degree or diploma in marketing, communications, public relations, journalism, or a related field, together with relevant experience in hospitality, lifestyle, travel, or agency communications. Strong writing, editing, storytelling, organisational, and interpersonal skills are expected. The successful candidate should be creative, detail-oriented, commercially aware, comfortable working with media and content creators, and able to manage multiple deadlines in a fast-paced hotel environment.

About the employer

Shangri-La is a luxury hospitality group founded in Hong Kong, operating hotels, resorts, residences, and other hospitality businesses across Asia, the Middle East, Europe, North America, and beyond. The group is recognised for its Asian-inspired approach to service, warm hospitality, and strong emphasis on guest experience. Shangri-La Singapore is a landmark luxury hotel set in extensive gardens near Orchard Road, offering accommodation, dining, events, wellness facilities, and business services. Its teams serve international leisure and corporate guests and work across a range of luxury hospitality functions. The company typically values professionalism, cultural awareness, service excellence, collaboration, and opportunities for employee development. This marketing and public relations role would contribute to the hotel’s visibility, storytelling, media presence, and commercial positioning in Singapore’s competitive hospitality market.

Working in Singapore

Singapore is a compact, highly connected island city with strong opportunities in hospitality, tourism, marketing, finance, technology, healthcare, and international business. English is widely used at work, while Mandarin, Malay, and Tamil are also official languages. The culture is multicultural, efficient, and generally professional, with excellent public transport, reliable infrastructure, diverse food, shopping, and a lively arts and dining scene. Housing can be expensive, especially near central districts, although public transport makes commuting practical. Foreign professionals normally need an employer-sponsored work pass, such as an Employment Pass or S Pass, subject to salary, qualifications, and government approval; the employer generally manages the application. New arrivals should budget for rent, deposits, healthcare, transport, and settling-in costs. Singapore’s tropical climate is hot and humid year-round, with frequent rain, so suitable clothing and accommodation with air conditioning are useful.