Director of Chinese Operations

Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

The Director of Chinese Operations is expected to lead Shangri-La’s Chinese market strategy in the Philippines, building relationships with travel agencies, corporate accounts, online platforms and other strategic partners. The role typically involves developing business plans, increasing Chinese guest arrivals and revenue, coordinating with hotel sales and operational teams, and ensuring service delivery meets the expectations of Chinese travelers. Candidates should have strong knowledge of the Chinese hospitality and travel market, excellent communication and negotiation skills, commercial awareness, and proven leadership experience. Fluency in Mandarin and English is generally essential, while Filipino or other languages may be advantageous. The position also requires flexibility, cultural sensitivity, strong networking ability and readiness to work in a fast-paced resort environment.

About the employer

Shangri-La is a leading luxury hospitality group founded in Hong Kong, operating hotels, resorts and residences across Asia, the Middle East, Europe, North America and other international markets. The brand is known for warm Asian hospitality, high service standards and distinctive resort and city properties. In the Philippines, Shangri-La operates well-established hotels and resorts serving leisure, corporate and international guests. Its properties typically offer accommodation, restaurants, meeting facilities, wellness services and recreational activities. The company places strong emphasis on guest satisfaction, service culture, employee development and responsible business practices. A director working with Chinese operations would support the group’s commercial growth by strengthening relationships with Chinese guests, agencies and business partners while helping local teams deliver a consistent and culturally informed Shangri-La experience.

Working in Philippines

The Philippines offers opportunities in hospitality, tourism, sales, food and beverage, marine recreation, wellness and property management, particularly in Manila, Cebu, Boracay, Palawan and other resort destinations. Life on the islands is generally relaxed and community-oriented, with a strong family culture, English widely used, and a warm climate year-round. Manila provides the broadest professional network, while Cebu, Boracay and Palawan offer a more resort-focused lifestyle. Costs vary considerably: island living can be affordable, though imported goods, transport and housing in major tourist areas may be expensive. Foreign nationals normally need an employer-sponsored Alien Employment Permit and an appropriate work visa, commonly a 9(g) pre-arranged employee visa. Requirements and processing times vary, so candidates should confirm details with the employer and Philippine immigration authorities before relocating.