Marketing Coordinator (Emiratisation Program)

Role summary

Written by MyIslandJob from the job title and employer. See the employer's page for the full description.

The Marketing Coordinator will support Shangri-La’s marketing activities in the UAE, including campaigns, content coordination, social media, promotional materials, market research, reporting, and communication with internal departments and external partners. Candidates are generally expected to hold a degree or diploma in marketing, communications, business, or a related field, with strong English communication, organisation, creativity, and computer skills. Familiarity with digital marketing, social media platforms, Microsoft Office, and hospitality or luxury-brand environments is advantageous. As part of the Emiratisation Program, the role is intended for UAE Nationals and requires a professional attitude, willingness to learn, attention to detail, and the ability to manage multiple deadlines in a fast-paced hotel environment.

About the employer

Shangri-La Hotels and Resorts is a global luxury hospitality group founded in Hong Kong, operating hotels, resorts, and serviced residences across Asia, the Middle East, Europe, North America, and other destinations. The brand is recognised for warm Asian hospitality, personalised service, elegant accommodation, and extensive leisure and dining facilities. Shangri-La properties typically employ multicultural teams across rooms, food and beverage, sales, marketing, events, wellness, and hotel operations. In the UAE, the group has established luxury properties serving business travellers, leisure guests, and regional visitors. The company places emphasis on service excellence, colleague development, inclusion, and creating memorable guest experiences. Specific benefits, responsibilities, and career progression depend on the property and employment contract.

Working in United Arab Emirates

The United Arab Emirates is a modern federation of seven emirates, rather than an island destination. It offers strong opportunities in hospitality, tourism, retail, aviation, events, technology, finance, and marketing, particularly in Dubai and Abu Dhabi. The culture combines Islamic traditions, Emirati heritage, and a highly international workforce; respectful dress and behaviour are expected in public and professional settings. Lifestyle options include beaches, desert activities, shopping, dining, cultural attractions, and year-round events, although summer temperatures are extremely high. Most expatriate employees require an employer-sponsored residence visa and work permit, with medical checks and Emirates ID registration normally arranged after arrival. UAE Nationals applying through Emiratisation programs may follow a different employment and government-support process. Candidates should confirm salary, accommodation, transport, insurance, relocation support, probation terms, and visa responsibilities directly with Shangri-La before accepting an offer.