Business Development Lead, Product Marketing - Marketing Cloud Platform Department (MCPD)

Role summary

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This role leads business development and product marketing for Rakuten’s Marketing Cloud Platform Department. The candidate is expected to shape go-to-market plans, identify market opportunities, develop customer and partner relationships, support sales growth, and communicate product value clearly. Requirements typically include several years of experience in business development, product marketing, digital marketing, advertising technology, SaaS, or platform services; strong analytical, presentation, negotiation, and project coordination skills; and business-level Japanese and English communication. The successful candidate should be commercially minded, comfortable working across technical and business teams, able to understand customer needs, and capable of managing initiatives in a fast-moving, international environment.

About the employer

Rakuten Group, Inc. is one of Japan’s largest internet and technology companies. Founded in 1997 and headquartered in Tokyo, it operates a broad ecosystem covering e-commerce, fintech, mobile communications, digital content, travel, advertising, and online services. Rakuten connects millions of consumers and businesses through its membership program and Rakuten Points, while using data and technology to create integrated customer experiences. Its Marketing Cloud Platform Department supports data-driven marketing and advertising solutions for brands and business partners. The company has a global workforce and works with teams across Japan, Asia, Europe, and the Americas. Employees often work in a multicultural, entrepreneurial environment where cross-functional collaboration, innovation, and customer-focused product development are strongly valued.