This role develops Rakuten Ichiba’s US and European business by identifying overseas growth opportunities, building relationships with merchants and partners, supporting international sales initiatives, and helping shape market-entry and expansion strategies. Candidates are expected to have experience in international sales, business development, account management, or e-commerce, along with strong communication and negotiation skills. Business-level English is likely essential; Japanese ability and experience working with Japanese companies or cross-border digital platforms would be advantageous. The successful candidate should be commercially minded, comfortable working across cultures, able to analyze markets and performance data, and capable of coordinating effectively with internal teams in a fast-moving environment.
Rakuten Group, Inc. is a major Japanese internet services company founded in 1997 and headquartered in Tokyo. Its businesses include e-commerce, fintech, mobile communications, digital content, online travel, advertising, and professional sports. Rakuten Ichiba is the group’s flagship online shopping marketplace, connecting customers with a wide range of merchants and brands. Rakuten operates internationally and promotes a “unique ecosystem” in which users can access multiple services while earning and using Rakuten Points. The company is known for its diverse, entrepreneurial culture and its use of English as a common corporate language in many departments. Employees often work with global teams, merchants, technology specialists, and business partners, making Rakuten a potentially attractive employer for professionals interested in international commerce and digital transformation.
Japan offers strong opportunities in technology, e-commerce, finance, manufacturing, tourism, education, and international business, particularly in Tokyo, Osaka, Yokohama, and Fukuoka. Workplace culture values reliability, preparation, teamwork, and respectful communication, although international companies may offer more flexible and English-friendly environments. Daily life is generally safe, convenient, and supported by excellent public transport, but housing and living costs are high in central Tokyo. Japan has four main islands—Honshu, Hokkaido, Kyushu, and Shikoku—plus many smaller islands, each with distinct scenery, food, and lifestyles. Foreign employees normally need an appropriate work visa, commonly an Engineer/Specialist in Humanities/International Services visa, sponsored by the employer. Applicants should prepare educational and employment documents, arrange accommodation, and register their address after arrival. Learning basic Japanese makes administration and daily interactions much easier.
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