The Director of Sales & Marketing leads the hotel’s commercial strategy, combining sales, marketing, public relations and revenue-focused activity to grow occupancy, room revenue, meetings, events and brand visibility. Candidates are generally expected to have several years of senior hotel sales and marketing experience, preferably within a luxury or international hospitality brand. Strong knowledge of the New Zealand tourism market, business development, budgeting, forecasting, digital marketing and key account management is valuable. The role requires confident leadership, excellent communication, negotiation skills and the ability to build relationships with corporate clients, travel partners, event organisers and local stakeholders. The successful candidate should be commercially minded, well organised, guest focused and comfortable working in a fast-paced resort environment.
Sofitel Queenstown Hotel & Spa is a luxury Accor property in the centre of Queenstown, one of New Zealand’s leading alpine and adventure destinations. The hotel blends French-inspired elegance with local New Zealand character and offers upscale accommodation, dining, meeting facilities and spa services. As part of Sofitel, the property serves international leisure travellers, luxury guests, corporate clients, wedding groups and visitors exploring the Southern Lakes region. Accor is a major global hospitality group operating a broad portfolio of hotel, resort and lifestyle brands across many countries. Sofitel properties are known for refined service, distinctive design, food and beverage experiences, and attention to cultural detail. Employees can benefit from working within an international organisation, with opportunities for professional development, cross-property experience and staff travel or accommodation-related benefits depending on local policy.
New Zealand offers strong opportunities in tourism, hotels, restaurants, adventure travel, healthcare, construction, agriculture, technology and skilled trades. Queenstown is especially active in hospitality and tourism, although seasonal work can mean higher competition and fluctuating accommodation costs. The culture is friendly, informal and outdoors-focused, with an emphasis on work-life balance, inclusion and respect for Māori heritage and Te Ao Māori. Lifestyle highlights include hiking, skiing, lakes, beaches and a clean natural environment, while the main challenges are distance from overseas and relatively high living costs. Most overseas workers need a visa. Options may include a Working Holiday Visa for eligible nationalities, an Accredited Employer Work Visa with an approved job offer, or skilled residence pathways. Applicants should check current requirements, salary thresholds and employer accreditation directly with Immigration New Zealand before accepting a role or relocating.
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