The Marketing Manager for the Balearic Islands and Levant is expected to plan and execute regional marketing strategies that strengthen Meliá’s hotel brands, increase awareness and support direct bookings and commercial performance. Responsibilities may include campaign planning, digital marketing, content coordination, market analysis, budget control, agency management and collaboration with sales, revenue and hotel teams. Candidates should have a degree or professional background in marketing, communications, business or a related field, together with experience in hospitality or tourism marketing. Strong digital, analytical and project-management skills are expected, as well as excellent communication, creativity, commercial awareness and the ability to work with multiple stakeholders. Fluency in Spanish and English is likely required; knowledge of other European languages is advantageous. Regional travel and flexible working may be necessary.
Meliá Hotels International is one of Spain’s leading hospitality groups and a major global hotel operator, founded in Mallorca in 1956. The company manages and operates hotels and resorts under brands including Gran Meliá, ME by Meliá, Paradisus, Meliá, INNSiDE and Sol by Meliá. Its portfolio covers leisure, resort, urban, luxury, business and extended-stay hospitality across Europe, the Americas, Asia, Africa and the Middle East. Meliá places strong emphasis on guest experience, destination-led travel, sustainability, digital transformation and responsible tourism. Its headquarters and historic roots in the Balearic Islands give the group particularly strong ties to Spain’s tourism industry. Employees typically work in an international environment, collaborating across hotel operations, commercial teams, marketing, revenue management and corporate functions.
Spain’s islands offer strong employment opportunities in hotels, resorts, restaurants, tourism marketing, sales, events, aviation, transport and seasonal services. The Balearic Islands—Mallorca, Ibiza, Menorca and Formentera—are especially active from spring through autumn, while the Canary Islands provide more year-round tourism employment. Island life combines beaches, outdoor activities, Mediterranean food, local festivals and a relaxed social culture, although summer can be busy and housing expensive, particularly in Ibiza, Palma and popular resort areas. EU, EEA and Swiss citizens can work in Spain after completing local registration and obtaining a social security number. Non-EU applicants generally need an employer-sponsored work permit and visa before starting employment. Relocating employees should budget for deposits, transport and seasonal rent, arrange accommodation early and check tax, healthcare and residency requirements. Spanish is valuable for daily life, while English is widely used in tourism.
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