F&B Sales Manager

Job Description

The F&B Sales Manager is responsible for promoting the hotel’s restaurants, bars, catering and banquet services, developing corporate and social accounts, managing client relationships and achieving revenue targets. Candidates typically need a diploma or degree in hospitality, business or a related field, together with several years of hotel or food-and-beverage sales experience. Strong knowledge of the local market, networking ability, negotiation skills and excellent spoken and written English are expected; additional languages are advantageous. The successful candidate should be confident, well presented, commercially minded and comfortable attending client meetings and events. Shangri-La will expect consistent follow-up, accurate sales reporting, teamwork with operations and a high standard of guest and client service.

Company Info

Shangri-La is a luxury hospitality group founded in Asia and known for its hotels, resorts and residences across the world. Its properties are recognised for warm Asian hospitality, comfortable accommodation, extensive food and beverage facilities, and personalised guest service. In Malaysia, Shangri-La operates well-established hotels and resorts in destinations including Kuala Lumpur, Penang and Kota Kinabalu. The company offers careers across hotel operations, culinary services, sales, events, finance and corporate functions. Employees generally work in an international environment where service standards, teamwork, professional presentation and attention to detail are important. Benefits may include meals, uniforms, training, medical coverage, staff accommodation or transport depending on the property and employment terms. Exact salary, incentives and benefits vary by hotel, experience and the selected candidate’s employment contract.

Destination Guide

Malaysia offers varied island destinations and strong hospitality opportunities, particularly in Langkawi, Penang, Pangkor, Tioman, Redang, Perhentian and parts of Sabah. Resort jobs commonly include hotel management, food and beverage, culinary, housekeeping, diving, guest relations, sales and events. Island life is generally relaxed, outdoor-oriented and community-minded, with beaches, marine activities and a multicultural food scene. Costs can be higher on smaller islands because supplies are transported from the mainland, while transport and healthcare may be more limited. Malaysia’s culture blends Malay, Chinese, Indian and indigenous traditions, and respectful dress and behaviour are appreciated. Foreign employees normally require an employer-sponsored Employment Pass, with the company handling much of the application process; requirements vary by nationality and role. Relocating staff should confirm accommodation, transport, insurance, contract terms and work-permit conditions before accepting an offer.