Business management, strategy planning (Rakuten Mobile business) - Marketing Division

Job Description

This role supports business management and strategic planning for Rakuten Mobile within the Marketing Division. Responsibilities may include market and competitor analysis, business planning, performance tracking, budget management, campaign strategy, and coordination with internal teams. Candidates are generally expected to have experience in business planning, marketing, consulting, telecommunications, or a related field, together with strong analytical, organizational, and communication skills. Experience using data to make commercial decisions and managing cross-functional projects is valuable. Business-level Japanese and English may be advantageous, while Japanese proficiency is likely important for collaboration in Japan. The successful candidate should be proactive, commercially minded, comfortable with ambiguity, and able to turn strategic ideas into practical initiatives.

Company Info

Rakuten Group, Inc. is a major Japanese technology and internet company headquartered in Tokyo. Founded in 1997, it operates a broad ecosystem covering e-commerce, fintech, digital content, travel, advertising, and mobile telecommunications. Rakuten Mobile is the group’s telecommunications business, offering mobile network and communications services in Japan while expanding its network and customer base. The company promotes an integrated membership ecosystem in which customers can use Rakuten points and services across multiple businesses. Rakuten is known for its international workforce, English-friendly corporate environment, entrepreneurial culture, and emphasis on innovation. Employees often work across business units and countries, making collaboration, adaptability, and ownership important. The company provides opportunities in a wide range of areas, including technology, marketing, strategy, operations, finance, and customer services.

Destination Guide

Japan offers strong opportunities in technology, telecommunications, e-commerce, finance, manufacturing, tourism, education, and international business. Tokyo has the largest concentration of professional roles, while Osaka, Nagoya, Fukuoka, and Sapporo offer growing alternatives. Workplace culture values punctuality, preparation, teamwork, respect, and careful communication, although global companies may operate more flexibly. Daily life is safe and convenient, with excellent public transport, healthcare, food, and public services. Housing and commuting costs are highest in Tokyo, and learning Japanese can significantly improve both work and social experiences. Foreign professionals usually need an appropriate work visa, commonly sponsored by their employer; the Engineer/Specialist in Humanities/International Services visa is widely used for business and marketing roles. Applicants should prepare academic and employment documents, confirm relocation support, and arrange residence registration, health insurance, and a bank account after arrival.