The Director of Chinese Operations is expected to lead Shangri-La’s Chinese-market business, helping attract Chinese guests, strengthen partnerships, and improve the overall experience for Chinese-speaking customers. Requirements typically include substantial hospitality or tourism experience, strong knowledge of the Chinese travel market, business development skills, and fluency in Mandarin and English. The successful candidate should be commercially minded, culturally aware, confident in managing teams, and able to work closely with sales, marketing, reservations, guest services, and hotel leadership. Excellent communication, negotiation, relationship-building, and organizational skills are essential. Experience with luxury hotels, destination marketing, online travel platforms, and Chinese social media or booking channels would be highly valuable.
Shangri-La Group is a major luxury hospitality company headquartered in Hong Kong, operating hotels, resorts, residences, and related businesses across Asia, the Middle East, Europe, North America, and other international markets. The group is recognized for warm Asian hospitality, high service standards, and distinctive properties in city and resort destinations. In the Philippines, Shangri-La operates well-known hotels and resorts, including properties in Manila, Cebu, and Boracay. Its guests include international leisure travelers, corporate clients, families, and high-end groups. Employees generally work in a multicultural environment with strong emphasis on guest satisfaction, operational quality, teamwork, and professional development. A director responsible for Chinese operations would support the company’s international sales and service strategy by developing Chinese-market relationships and ensuring that the needs of Chinese-speaking guests are understood across the property.
The Philippines is an archipelago of more than 7,000 islands, with major employment centers in Metro Manila, Cebu, and resort destinations such as Boracay and Palawan. Hospitality opportunities are available in hotels, resorts, restaurants, tourism sales, diving, wellness, events, and management. Filipino culture is friendly, family-oriented, and strongly influenced by Spanish, American, and Asian traditions; English is widely used in business. Lifestyle varies from busy urban living to relaxed coastal communities, with warm weather, beaches, outdoor activities, and generally affordable daily costs outside central Manila. Foreign professionals normally need an employer-sponsored work permit and an appropriate visa, while requirements depend on nationality and contract length. Candidates should confirm immigration rules with the Philippine Bureau of Immigration and their employer. Relocation planning should include housing, healthcare, taxes, transportation, and typhoon-season preparations.
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