New Customer Acquisition Sales for Apparel Brand, Rakuten Fashion - Fashion Business Department (C&M)

Job Description

This role focuses on acquiring new apparel brands for Rakuten Fashion and expanding the platform’s merchant base. Responsibilities are likely to include prospecting fashion companies, presenting Rakuten Fashion’s services, negotiating commercial terms, managing the sales pipeline, and coordinating onboarding with internal teams. Candidates should have experience in B2B sales, business development, account acquisition, or the fashion and e-commerce industries. Strong communication, negotiation, presentation, and relationship-building skills are expected. Japanese proficiency is generally important for working with domestic apparel brands, while English may be useful in a global corporate environment. The successful candidate should be commercially minded, target-driven, organized, and able to understand market trends and propose solutions that create value for both brands and Rakuten customers.

Company Info

Rakuten Group, Inc. is a major Japanese technology and internet company founded in 1997 and headquartered in Tokyo. It operates a broad ecosystem that includes e-commerce, fintech, mobile communications, digital content, online travel, advertising, and professional sports. Rakuten Fashion is its fashion-focused marketplace, connecting consumers with apparel brands, retailers, and lifestyle businesses through online shopping and related services. The company is known for its membership-based ecosystem, which links services through Rakuten Points and supports customer engagement across multiple businesses. Rakuten employs a diverse, international workforce and promotes innovation, entrepreneurship, and data-driven growth. Employees often work in fast-moving, cross-functional environments, collaborating with commercial, technology, marketing, and operations teams to develop new services and strengthen Rakuten’s position in Japan and overseas markets.

Destination Guide

Japan is an island nation made up of four main islands—Honshu, Hokkaido, Kyushu, and Shikoku—along with Okinawa and many smaller islands. Tokyo, Osaka, Nagoya, and Fukuoka offer the largest number of opportunities in technology, e-commerce, finance, manufacturing, tourism, and sales. Japanese workplaces value punctuality, preparation, teamwork, and respectful communication, although international companies may have more flexible cultures. Lifestyle costs are highest in Tokyo, while regional cities often provide more space and lower rent. Public transportation is excellent, healthcare is reliable, and food and cultural activities are diverse. Foreign professionals generally need an appropriate work visa, commonly sponsored by an employer; highly skilled professionals may qualify for a points-based visa. Relocation usually involves arranging housing, residence registration, health insurance, banking, and tax procedures. Learning practical Japanese greatly improves daily life and career prospects.