The Marketing Coordinator supports marketing campaigns, content development, social media, promotional activities, market research, and coordination with hotel departments and external partners. The role typically requires a degree or diploma in marketing, communications, business, or a related field, along with strong written and verbal communication skills. Experience in hospitality, digital marketing, administration, or event coordination is advantageous. Candidates should be organised, creative, detail-oriented, commercially aware, and comfortable managing multiple deadlines. Familiarity with social media platforms, Microsoft Office, marketing tools, and basic reporting is expected. As this is part of an Emiratisation programme, the position is likely intended for a UAE national who is motivated to build a long-term career in hospitality marketing.
Shangri-La is a luxury hospitality group founded in Hong Kong and recognised internationally for its Asian-inspired service, refined guest experiences, and distinctive hotels and resorts. The group operates properties across Asia, the Middle East, Europe, Africa, North America, and other key destinations. Shangri-La hotels typically offer accommodation, restaurants, meeting facilities, wellness services, and leisure experiences, serving both business and holiday travellers. In the United Arab Emirates, the company operates well-known luxury properties and employs teams across hotel operations, guest services, sales, marketing, finance, engineering, and corporate functions. Shangri-La places strong emphasis on warm hospitality, professional development, cultural awareness, and service excellence. Its UAE recruitment programmes, including Emiratisation initiatives, support the development of local talent and provide opportunities to gain experience within an internationally recognised hotel brand.
The United Arab Emirates is a modern Gulf destination offering strong opportunities in hospitality, tourism, aviation, retail, finance, technology, and construction. Dubai and Abu Dhabi are the main employment hubs, while Ras Al Khaimah, Sharjah, and Fujairah also have expanding hotel and tourism sectors. The culture combines Islamic traditions, Emirati heritage, and a highly international population; respectful dress and behaviour are expected, particularly during Ramadan. Lifestyle options include beaches, desert activities, shopping, dining, and a busy events calendar, although accommodation and schooling can be expensive. Most expatriates require employer-sponsored work and residence visas, with medical checks and Emirates ID registration usually involved. UAE nationals applying through Emiratisation programmes generally follow different employment arrangements. Before relocating, candidates should confirm salary, housing, insurance, transport, probation terms, and visa sponsorship directly with the employer.
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