The Senior Media Data Specialist supports Qantas’s media and marketing teams by managing campaign data, developing performance reporting, improving measurement frameworks and turning audience and media information into actionable insights. The role typically requires strong experience in marketing analytics, digital media measurement, data visualisation and working with platforms such as Google Analytics, advertising technology and business intelligence tools. Candidates should be confident handling large datasets, translating technical findings for non-technical stakeholders and collaborating with agencies, technology partners and internal teams. Experience with SQL, cloud data environments, dashboarding tools and media attribution is advantageous. Qantas expects a commercially minded professional who can improve data quality, challenge assumptions, communicate clearly and deliver accurate, timely recommendations in a complex, fast-moving organisation.
Qantas Airways Limited is Australia’s national airline and one of the world’s oldest continuously operating airlines. Founded in 1920, the Qantas Group serves domestic and international destinations through Qantas, Jetstar and related aviation businesses. Its operations include passenger travel, freight, loyalty services, engineering, airport services and travel products. Qantas is headquartered in Sydney and employs thousands of people across Australia and overseas. The company places strong emphasis on safety, customer service, operational reliability and innovation. Its digital, data and analytics teams support areas such as personalised customer engagement, revenue management, loyalty, marketing effectiveness and network planning. Employees generally work in a large corporate environment with opportunities to contribute to nationally significant travel and aviation services.
Australia offers opportunities across aviation, technology, data, healthcare, construction, education, finance, tourism and skilled trades, with major employment centres in Sydney, Melbourne, Brisbane, Perth and Adelaide. Workplace culture is generally practical, collaborative and relatively informal, while punctuality, safety and clear communication are valued. Lifestyle varies from busy city living to coastal, regional and outdoor-oriented communities. Housing and childcare can be expensive in major cities, but public services, healthcare and transport are broadly well developed. Skilled overseas workers may explore employer-sponsored visas, the Skilled Independent visa, state-nominated pathways or temporary graduate options, depending on qualifications and occupation lists. Relocation usually requires recognised credentials, English-language evidence, health and character checks, and realistic budgeting for rent, transport and initial living costs. Australia is geographically remote, so international travel can be lengthy and costly.
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