The Business Development Manager – MICE is responsible for generating and converting business from meetings, incentives, conferences and exhibitions across the UAE market. Requirements typically include a degree or diploma in hospitality, business or marketing, several years of hotel sales experience, strong knowledge of MICE operations, and an established corporate and agency network. The candidate is expected to identify new accounts, manage client relationships, prepare proposals, conduct hotel presentations and site inspections, negotiate contracts, and achieve revenue targets. Excellent communication, presentation and negotiation skills are essential, along with CRM competence, commercial awareness, professional grooming and flexibility to attend networking events, exhibitions and client meetings.
Shangri-La Group is a luxury hospitality company founded in Hong Kong and recognized for its Asian-inspired service, elegant hotels and resorts, and strong emphasis on guest care. The group operates properties across Asia, the Middle East, Europe, North America and other international destinations under brands including Shangri-La, Traders and Kerry Hotels. Its UAE portfolio includes high-end city and resort properties serving leisure travelers, corporate guests, groups and MICE clients. Shangri-La hotels generally provide structured operational standards, international career opportunities, staff training and employee benefits, although packages vary by property and position. The company’s culture emphasizes warm hospitality, teamwork, professionalism and personalized service. In a MICE business development role, employees typically work closely with corporate accounts, event agencies, conference organizers, hotel operations and revenue teams to grow group and event business.
The United Arab Emirates is not an island, but it offers coastal city living, beaches and easy access to regional travel. Dubai and Abu Dhabi provide strong opportunities in hospitality, hotels, events, tourism, sales, retail and business services, while Ras Al Khaimah and other emirates are expanding their resort markets. The culture combines Gulf traditions, Islamic values and a highly international expatriate community; modest dress and respectful behavior are expected in public and professional settings. Lifestyle options range from modern shopping, dining and nightlife to desert activities, water sports and cultural attractions. Employers usually sponsor work visas, residence permits, medical checks and Emirates ID processing for international hires. Candidates should confirm housing, transport, insurance, flights, gratuity and commission terms before accepting an offer. Relocation costs and accommodation vary considerably, and UAE employment conditions should be checked against the signed contract and current government regulations.
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