This role plans and manages media and influencer marketing campaigns for LinkShare Japan, Rakuten’s affiliate and digital advertising business. Responsibilities may include developing campaign strategies, selecting suitable media and influencers, coordinating with advertisers and partners, monitoring performance, preparing reports, and improving campaign results. Candidates are expected to have experience in digital marketing, advertising, media planning, influencer marketing, or account management, along with strong communication and project coordination skills. Commercial awareness, analytical ability, attention to detail, and an understanding of Japanese consumer and media trends are important. Business-level Japanese is likely required, while English skills and experience working with agencies, brands, or online platforms would be advantageous.
Rakuten is a major Japanese technology and internet services group headquartered in Tokyo. Founded in 1997, it operates across e-commerce, fintech, mobile communications, digital content, travel, advertising, and professional sports. Rakuten’s ecosystem connects consumers and businesses through services such as Rakuten Ichiba, Rakuten Card, Rakuten Mobile, Rakuten Travel, and Rakuten Rewards. LinkShare Japan is part of Rakuten’s advertising and affiliate marketing operations, helping advertisers reach customers through publishers, media partners, and performance-based campaigns. The company offers an international working environment, with opportunities to collaborate across marketing, technology, commerce, and data-related businesses. Employees typically work in a fast-moving environment where measurable customer engagement, innovation, partnership development, and digital transformation are strongly valued.
Japan offers strong opportunities in technology, digital marketing, finance, manufacturing, tourism, education, and customer services, especially in Tokyo, Osaka, Nagoya, and Fukuoka. The culture values punctuality, respect, teamwork, and attention to detail, while workplaces are becoming more flexible and internationally focused. Daily life is safe and convenient, with excellent public transportation, reliable services, and a wide range of food and entertainment. Tokyo is highly connected but expensive; regional cities generally provide lower housing costs and a slower pace of life. Foreign professionals usually need a work visa sponsored by an employer, such as an Engineer/Specialist in Humanities/International Services visa. Applicants should prepare academic and employment documents before arrival. Japanese ability is valuable for most roles, although some multinational companies use English. Relocation costs, housing deposits, health insurance, pension contributions, and residence registration should be planned in advance.
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