This role supports marketing research and data solutions for Rakuten Insight’s clients. Responsibilities are likely to include designing research approaches, analyzing consumer and market data, preparing reports and presentations, and translating findings into practical marketing recommendations. Candidates should have experience in marketing research, data analysis, survey methodology, or consulting, with strong skills in Excel, presentation development, and ideally statistical or visualization tools. Business-level Japanese and English communication may be expected, along with the ability to work with internal teams, clients, and overseas stakeholders. The successful candidate will be analytical, commercially minded, detail-oriented, and comfortable managing several projects while explaining complex findings clearly.
Rakuten, Inc. is a major Japanese technology and internet services group founded in Tokyo. Its businesses span e-commerce, fintech, mobile communications, digital content, travel, advertising, and professional services. Rakuten Insight, part of the group, provides consumer research, panel data, and market intelligence across Japan and international markets. The company helps brands understand customer behavior through online surveys, data analysis, and research consulting. Rakuten has a large global workforce and operates in a multicultural environment, with opportunities to collaborate across countries and business units. Employees typically work in a fast-moving setting where technology, customer understanding, and innovation are important. Benefits and working arrangements vary by position, but Rakuten generally offers structured career development, employee welfare programs, and opportunities to use Japanese and English in business.
Japan offers opportunities in technology, data, engineering, finance, marketing, education, tourism, and international business, especially in Tokyo, Osaka, Nagoya, and Fukuoka. Work culture values punctuality, preparation, teamwork, and respect for seniority, although international companies may be more flexible. Daily life is safe and convenient, with excellent public transport, reliable services, and varied food and entertainment. Tokyo is energetic but expensive; regional cities usually provide more space and lower living costs. Most foreign professionals need an appropriate work visa, commonly the Engineer/Specialist in Humanities/International Services visa, sponsored by an employer. Applicants generally need a valid job offer, qualifications or relevant experience, and supporting documents. Relocation costs, housing deposits, guarantor requirements, taxes, health insurance, and pension contributions should be planned carefully. Learning basic Japanese makes administration and social integration considerably easier.
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