The Senior Campaign Analyst supports Qantas marketing activity by using customer, campaign and commercial data to measure performance and improve engagement. The role typically requires strong experience in campaign analytics, customer segmentation, reporting and data interpretation, along with advanced Excel and familiarity with tools such as SQL, marketing platforms or business intelligence systems. The successful candidate is expected to translate complex analysis into clear recommendations, manage multiple deadlines, work closely with marketing and commercial teams, and identify opportunities to improve campaign effectiveness and return on investment. Strong communication, attention to detail, stakeholder management and a practical, customer-focused approach are important.
Qantas Airways Limited is Australia’s national airline and one of the world’s longest-operating airlines. Founded in 1920, the Qantas Group provides domestic and international passenger services, freight operations and loyalty products through brands including Qantas and Jetstar. Its network connects Australian cities with destinations across Asia, Europe, North America, New Zealand and the Pacific. The company employs thousands of people across aviation, engineering, airport operations, technology, customer service and corporate functions. Qantas places strong emphasis on safety, operational reliability, customer experience and sustainability. Corporate and analytical roles commonly support areas such as marketing, digital transformation, revenue management, loyalty, finance and network planning. The organisation is headquartered in Sydney, with major employment centres in Melbourne, Brisbane and other Australian cities.
Australia offers opportunities across aviation, technology, healthcare, construction, education, finance, tourism and professional services, with Sydney, Melbourne, Brisbane, Perth and Adelaide being major employment hubs. Its culture is generally informal, multicultural and outdoors-oriented, with a strong emphasis on work-life balance and workplace safety. Lifestyle options range from busy city living to coastal, regional and rural communities; housing costs can be high in Sydney and Melbourne. Skilled professionals may explore employer sponsorship, the Skilled Independent visa, state-nominated pathways or working holiday options, depending on nationality, age, occupation and qualifications. Relocating usually involves arranging a visa, tax file number, health insurance, banking and accommodation. Australia is geographically large, so researching commute times, climate and local living costs is important before choosing a city.
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