The F&B Sales Manager is responsible for driving restaurant, banquet, catering and event revenue while building strong relationships with corporate clients, travel partners and local businesses. Requirements typically include a diploma or degree in hospitality, business or marketing, several years of hotel or food-and-beverage sales experience, excellent communication skills and strong knowledge of the Malaysian market. The successful candidate is expected to achieve sales targets, prepare proposals and contracts, conduct client presentations, coordinate with operations, manage accounts and support promotional activities. A professional appearance, negotiation ability, commercial awareness, flexibility and confidence working with international guests are important.
Shangri-La Hotels and Resorts is a luxury hospitality group founded in Hong Kong, with hotels, resorts and residences across Asia, the Middle East, Europe and other international markets. The company is known for attentive Asian-inspired hospitality, high service standards and distinctive properties in major cities and resort destinations. Its Malaysian operations include established hotels and resorts serving business travellers, leisure guests, conferences and social events. Shangri-La typically offers employees structured training, international service exposure, staff benefits and opportunities to progress within hotel operations and the wider group. Depending on the property, employees may work across rooms, food and beverage, events, wellness and commercial departments. The company values genuine care, teamwork, professionalism, cultural awareness and consistent guest satisfaction.
Malaysia offers opportunities in hotel sales, food and beverage, events, tourism and resort operations, particularly in Kuala Lumpur, Penang, Langkawi, Sabah and Sarawak. Popular island destinations include Langkawi, Penang, Redang, Perhentian, Tioman and parts of Sabah. Life is generally affordable compared with many international hospitality markets, with excellent food, warm weather and a multicultural society influenced by Malay, Chinese, Indian and indigenous traditions. Urban areas provide better transport and career progression, while island resorts offer a relaxed lifestyle but may have higher living costs and fewer services. Foreign employees normally need an employment pass sponsored by the employer; requirements depend on nationality, salary and role. Candidates should confirm sponsorship, accommodation, medical coverage, taxes and relocation support before accepting an offer. Learning basic Malay and respecting local customs will help newcomers settle successfully.
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