This role supports Shangri-La’s brand and festive marketing initiatives in Hong Kong. Responsibilities are likely to include planning seasonal campaigns, developing brand content, coordinating with hotels and commercial partners, managing agencies, monitoring budgets, and evaluating campaign performance. Candidates should have a degree in marketing, communications, hospitality, business, or a related discipline, with several years of experience in brand marketing, integrated campaigns, partnerships, or luxury hospitality. Strong project management, communication, presentation, and stakeholder-management skills are expected. The successful candidate should be creative, commercially minded, detail-oriented, comfortable working across multiple teams, and able to manage demanding festive-season deadlines in a fast-paced, international environment.
Shangri-La Group is a leading luxury hospitality company founded in Hong Kong, with hotels, resorts, and residences across Asia, the Middle East, Europe, North America, and other international markets. Its portfolio includes the Shangri-La, Kerry, JEN, and Traders brands. The group is known for refined Asian-inspired hospitality, high service standards, elegant properties, and strong attention to personalised guest experiences. Shangri-La hotels serve leisure and business travellers and commonly provide restaurants, meeting facilities, spas, and extensive events and dining programmes. The company also places emphasis on colleague development, responsible business practices, cultural understanding, and delivering memorable experiences through its “Shangri-La Cares” philosophy. A Hong Kong-based brands role would typically work with corporate, hotel, agency, and commercial teams to strengthen brand visibility and drive seasonal business performance.
Hong Kong is a compact international business hub made up of Hong Kong Island, Kowloon, the New Territories, and surrounding islands. It offers strong opportunities in hospitality, luxury retail, tourism, finance, technology, marketing, and professional services. The culture blends Chinese traditions with global influences; Cantonese is widely spoken, while English is common in business. Life is energetic and convenient, with excellent public transport, diverse dining, beaches, hiking trails, and a lively arts and nightlife scene, although housing can be expensive. Overseas professionals generally need an employment visa sponsored by their employer, and approval depends on qualifications, relevant experience, salary, and proof that the role is genuine. Employers often assist with visa applications and relocation, but candidates should budget carefully for accommodation, deposits, healthcare, and daily expenses. Hong Kong’s subtropical climate includes hot, humid summers and occasional typhoons.
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