The role supports or leads brand and festive marketing campaigns for Shangri-La in Hong Kong. Responsibilities may include developing seasonal brand strategies, coordinating festive promotions, managing creative agencies and internal stakeholders, overseeing campaign budgets, preparing marketing materials, and tracking campaign performance. Candidates are expected to have several years of experience in brand marketing, integrated communications, hospitality, retail, luxury, or a related field. Strong project management, copywriting, presentation, commercial awareness, and communication skills are important. Experience planning Christmas, New Year, or other major festive campaigns is highly desirable. The successful candidate should be creative, organised, detail-oriented, customer-focused, and able to manage multiple deadlines in a fast-paced, premium hospitality environment.
Shangri-La Group is a leading luxury hospitality company founded in Hong Kong. It operates hotels, resorts, and related hospitality businesses across Asia, the Middle East, Europe, North America, and other international markets. The group is known for its service culture, refined guest experience, distinctive Asian hospitality, and portfolio of Shangri-La, Kerry, JEN, and Traders properties. Its Hong Kong operations include well-established luxury hotels serving business travellers, leisure guests, local residents, and major events. Shangri-La places emphasis on guest satisfaction, colleague development, sustainability, innovation, and long-term relationships with local communities. Brand, marketing, communications, food and beverage, events, and commercial roles are particularly relevant in its large urban properties, where seasonal campaigns and festive experiences are important revenue and reputation drivers.
Hong Kong offers strong opportunities in hospitality, luxury retail, finance, technology, tourism, events, marketing, and professional services. The city is fast-paced, international, and highly competitive, with English widely used in business alongside Cantonese and Mandarin. Lifestyle options range from dense urban neighbourhoods, shopping, dining, and nightlife to beaches, hiking trails, outlying islands, and country parks. Housing is expensive, although public transport is excellent and many professionals live outside the central districts. Overseas professionals generally need an employment visa sponsored by their Hong Kong employer; eligibility depends on qualifications, relevant experience, a confirmed job offer, and market salary conditions. New arrivals should arrange accommodation, healthcare coverage, banking, and tax registration. Employers commonly provide relocation guidance, but candidates should confirm visa sponsorship, benefits, probation terms, and moving costs before accepting an offer.
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