This role supports Shangri-La’s brand strategy and leads festive-focused marketing initiatives across Hong Kong properties. Responsibilities may include developing campaign concepts, coordinating promotions, managing agency and hotel stakeholders, overseeing creative content, tracking budgets, and evaluating campaign performance. Candidates should have a degree in marketing, communications, business, or a related discipline, with several years of experience in brand management, integrated marketing, hospitality, retail, or luxury consumer brands. Strong project management, communication, commercial awareness, creativity, and presentation skills are expected. Experience managing seasonal campaigns and working with multiple internal and external partners would be advantageous. Cantonese and English are likely important, while Mandarin may also be useful.
Shangri-La is a luxury hospitality group founded in Hong Kong and recognized for its hotels, resorts, and distinctive Asian-inspired service. The group operates properties across Asia, the Middle East, Europe, North America, and other international destinations under the Shangri-La, Kerry, JEN, and Traders brands. Its hotels typically combine premium accommodation with restaurants, wellness facilities, meeting spaces, and destination-focused guest experiences. Shangri-La places strong emphasis on thoughtful hospitality, personalized service, employee development, and long-term relationships with guests and communities. In Hong Kong, the company has a significant presence and is associated with high-end urban hospitality, dining, events, and corporate functions. Employees can gain experience in an internationally structured hotel environment while working with diverse teams and luxury brand standards.
Hong Kong offers strong opportunities in hospitality, luxury retail, finance, technology, marketing, events, and professional services. The culture blends Chinese traditions with international influences, and Cantonese is widely spoken, while English is common in business. Life is energetic and convenient, with excellent public transport, varied dining, shopping, hiking, beaches, and a lively arts and entertainment scene. Housing can be expensive, especially near central business districts, so many professionals consider areas such as Kowloon, the New Territories, or outlying islands. Eligible overseas professionals generally require an employment visa, commonly through the General Employment Policy, with employer sponsorship and proof of qualifications, experience, and a genuine job offer. Dependants may usually apply for related visas. Before relocating, candidates should confirm visa eligibility, healthcare arrangements, taxation, housing costs, and whether the employer provides relocation or temporary accommodation support.
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